Friday, February 25, 2011

Miracle Whip: Love It or Hate It?

I hate Miracle Whip, what about you? Kraft wants your opinion as prompted by their new ad campaign. While I detest their product, I love these ads! Purposely designed to polarize, they also clearly define the product and make it memorable. Are you brave enough to be so bold?

When you're marketing yourself, know this: no one remembers neutral. Be confident enough to stand for something. Have an opinion. You don't have to be crass or rude - but if you spend all your days trying not to offend people, we will have missed out on getting to know the real you.

P.S. If you're going to splurge, make it real mayonnaise...

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